How to Start a Newsletter From Scratch and Grow It (without burning yourself out)
Welcome to another edition of our mini monthly audio courses on the Twelfth House+!
Whether you are starting a newsletter for your personal project or your business, this episode will help you discern how to create, grow, and monetize a successful newsletter.
Michelle and Wallis cover:
Creating valuable newsletter content for your business vs. marketing emails
Why you don’t need a big audience to build a big newsletter business
How to create consistent growth and avoid churn
How to monetize your newsletter and generate revenue from it
How to design an effective newsletter template and write subject lines that get people to open them
How to create an SOP for creating your newsletter
What email service provided should you use?
Creating a lead magnet strategy
JOIN THE HOLISTICISM HUB FOR FREE
✨🔮✨
JOIN THE HOLISTICISM HUB FOR FREE ✨🔮✨
-
Why newsletters are still thriving in the age of social media
The benefits of a weekly newsletter for you and your audience
The versatility of newsletters, and how to maximize the potential of newsletters in your content strategy
Variations in newsletter formats
Standing out with consistency and design; highlighting the Cargo newsletter as an example
The importance of consistency in retaining subscribers
How an SOP can streamline your newsletter process
How often should you send newsletters? Hear it from Michelle Pellizzon!
Maximizing email outreach
Why an email service provider is necessary
Exploring popular email service providers
Making newsletter opt-ins easy with Substack and Flodesk
Deeper dive into email newsletters and marketing
More on lead magnets and opt-ins
Is segmenting really necessary for newsletters?
Preventing unsubscriptions by adding value, such as service, utility, and cult of personality
Expanding Your Reach: Cross-Pollinating with Other Communities through Guest Editing Newsletters
We’ll be back next month with another mini audio course, so be sure not to miss it 🙂